Mar 15, 2026 · 6 min read
SaaS landing page hero patterns featuring device mockups
Five hero patterns that pair device mockups with copy and CTAs — with the why behind each one.
Five hero patterns that show up over and over in well-converting SaaS sites, and when to reach for each.
1. Centered text + 3D device below
Classic. Headline and subhead centered, full-width device showcase below. Works for any audience.
2. Split — copy left, device right
Magnetic for SaaS: visitor's eye scans copy → drifts right → lands on an interactive device. Highest CTA-click rate in our tests.
3. Stacked phones for app stores
Two or three 3D phones offset on a diagonal. Best for consumer mobile apps where the product is the screen.
4. MacBook with embedded video
Dashboard products feel real when the MacBook screen loops product footage. Pairs with a play/pause toggle.
5. Hero-as-tool
The hero is the product. Visitor uploads a screenshot, sees it framed instantly. The best version of "try before signup."